Skip to main content
LUMIEN
  • Services
  • Industries
  • Case studies
  • Pricing
  • About

Explore Services

Overview

The full services surface — landing page, indexes, and resources.

Web Development

Marketing sites built on WordPress or Next.js.

Landing Page Design

Single-purpose pages built to convert.

E-commerce Development

Storefronts on WooCommerce or Shopify.

Performance Advertising

Paid search across Google, Bing and intent platforms.

Social Media Advertising

Paid social on Meta, TikTok, LinkedIn and X.

SEO

Local, technical and content SEO programs.

Workflow Automation

Workflow systems wired into your stack.

CRM Setup

HubSpot, GoHighLevel and Pipedrive setups.

AI Integration

LLM agents inside your CRM and site.

3D Configurators

Interactive 3D product configurators that turn browsers into buyers.

Explore Industries

Overview

The full industries surface — landing page, indexes, and resources.

Food Business

Restaurants and multi-location food brands.

Restaurants

Single and multi-location restaurant systems.

Service Business

HVAC, plumbing, landscaping, construction.

E-commerce

DTC brands and configurator-driven stores.

Real Estate

Brokerages and property managers.

Healthcare

Practices, clinics, wellness brands.

Startups

Pre-seed to Series B SaaS and consumer.

Corporate

Enterprise marketing and ops systems.

Explore Pricing

Overview

The full pricing surface — landing page, indexes, and resources.

Website Pricing

Landing pages from $1,500.

Advertising

Google + Meta from $1,000/mo.

Automation

Workflow + CRM from $750.

Care Plan Pricing

Hosting + improvement from $99/mo.

Explore About

Overview

The full about surface — landing page, indexes, and resources.

Team

Senior operators behind the work.

Mission

Why we build systems, not services.

Careers

Open senior operator roles.

Client portalRequest a quote
  • Case studies
Request a quoteClient portal
Services
  • Web Development
  • AI Integration
  • Performance Advertising
  • Workflow Automation
  • CRM Setup
  • SEO
  • View all services
  • 3D Configurators
Work
  • Case studies
  • Service businesses
  • E-commerce
  • Food and restaurants
  • Real estate
  • Healthcare
Company
  • About
  • News
  • Pricing
  • Careers
  • Authors
  • RSS
Get started
  • Book a call
  • Request a quote
  • Contact sales
  • Help & FAQ
(opens in a new window)(opens in a new window)(opens in a new window)(opens in a new window)(opens in a new window)
© 2026 Lumien. All rights reserved.Privacy PolicyTerms of ServiceCookie Policy
  1. Home/
  2. 3D Configurators/
  3. Dealer Sales Configurator

Industrial & Custom · Real-time WebGL

3D Dealer Sales Configurator

A real-time 3D dealer sales configurator — drag to rotate the actual machine while you set colour, feed system, guarding, controls and capacity, and watch the feed, enclosure and HMI panel rebuild with the quoted price moving live. This is a working WebGL demo of the dealer sales configurators Lumien builds for manufacturers and their dealer and distributor networks, so reps can build and price a spec with the customer in the room.

Loading 3D…
Real-time 3D · drag to rotate · scroll to zoom

Live WebGL demo

Configure your dealer sales configurator

Machine colourMachine Grey
Feed system
Safety guarding
Controls
Capacity

configured price

$42,000

Build this for us

Indicative pricing for demonstration. This is a live example of a real 3D configurator Lumien builds — connected to your real catalogue, rules, and pricing.

Your specMachine colour: Machine GreyFeed system: Hopper feedSafety guarding: Full enclosureControls: HMI touchscreenCapacity: Compact
Why it matters

What a dealer sales configurator configurator fixes

  • Reps quote configurable machines from PDFs and price sheets, so every spec is slow to build and easy to get wrong.
  • Customers can't picture the build, so deals stall while the dealer waits on the factory for a number and a drawing.
  • Quotes that leave the showroom often list options that don't fit together, triggering rework once the order hits engineering.
Capabilities

What we build in

Real-time 3D, not a spec sheet

A true WebGL machine the rep and customer rotate together — feed, guarding, controls and capacity re-render instantly, with the quoted price moving in lockstep.

Your full option catalogue

Colour, feed system, safety guarding, control panel and capacity load from your catalogue, so dealers only sell builds you actually offer.

Rule-based live pricing

Each module carries its cost and dealer terms, so the quote reflects the real build and the right margin as options change — no manual price-sheet math.

Quote, order & lead output

A finished spec becomes a branded quote, an order, or a qualified lead delivered into your CRM, ERP or dealer portal, ready for the factory.

Fast & code-split

The 3D engine is lazy-loaded and isolated to this page, so the rest of your dealer site keeps its Core Web Vitals on phones and tablets.

On-brand & embeddable

Your machines, your rules, your dealer pricing, your brand — embedded on a product page, a distributor portal, or a sales rep's tablet.

Impact

What it does for the business

−45%

faster quote turnaround for reps

3.1×

more configured quotes per rep

−33%

fewer spec and order errors

Built for

Who uses it

Equipment manufacturers with dealer networksDistributor and dealer sales teamsField and showroom sales repsIndustrial machinery resellersCapital equipment dealersMake-to-order OEM channel partners
How we build it

From catalogue to conversion

01

Scope & catalogue

We map your products, options, materials, and pricing rules into a clean configuration model — the foundation everything else is built on.

02

Design the experience

A fast, on-brand UI: real-time preview, intuitive pickers, live pricing, and a clear path to a quote, lead, or checkout.

03

Build & integrate

We connect the configurator to your store, CRM, or ERP so the chosen spec and price flow straight into orders and fulfilment.

04

Launch & optimise

We ship it, measure engagement and conversion, and tune the options, rules, and funnel against real data.

See how we build software
FAQ

Questions, answered

Is this a real 3D dealer sales configurator configurator?

Yes — it's live, interactive WebGL. Drag to rotate the machine, scroll to zoom, and change the colour, feed, guarding, controls or capacity to watch the model and the quoted price update in real time.

Can it load our own catalogue and dealer options?

Yes. We load your machines, option groups and variants from your catalogue, so every dealer configures and quotes only the builds you actually sell.

How does pricing and rule logic work?

Each option carries its cost and your dealer terms, and compatibility rules block invalid combinations — so reps see correct, buildable pricing as they change the spec.

What does a finished configuration produce?

A completed spec becomes a branded quote, an order, or a qualified lead delivered into your CRM, ERP or dealer portal, ready for the factory to build.

Will the 3D slow down our dealer site?

No. The WebGL engine is code-split and loads only on the configurator page, with adaptive resolution for tablets and phones, so your Core Web Vitals stay intact.
More configurators

Explore other industries

Quote Configurator Configurator

quote configurator

Visual CPQ Configurator

visual cpq configurator

Car Configurator

3d car configurator

Machinery CPQ Configurator

machinery cpq configurator

Build a dealer sales configurator configurator your customers love

Tell us about your products and goals. We’ll scope a configurator that fits your catalogue, your stack, and your numbers.

Request a quoteBook a call