Sports & Recreation

Custom Tennis Racket Configurator

Let players build the exact racket they want — frame finish, grip, strings, head size and balance — and watch the price settle in real time. This is a live demo of the bespoke tennis racket configurator Lumien builds for premium brands and custom stringing studios.

Drag to rotate

Live demo

Build your tennis racket

Frame FinishMatte Black

Applied to the full graphite frame.

GripBlack PU
StringsNatural Gut
Head Size & BalanceMidplus, Head-Light

Sets head size and swing weight for your playing style.

Grip SizeG3 (4 3/8")

Measured around the handle bevels.

per racket

$240

Get this built

Indicative pricing for demonstration. A production configurator uses your real catalogue, rules, and pricing.

Your specFrame Finish: Matte BlackGrip: Black PUStrings: Natural GutHead Size & Balance: Midplus, Head-LightGrip Size: G3 (4 3/8")
Why it matters

What a tennis racket configurator fixes

  • Serious players want the precise spec — head size, balance, grip size — before they commit, and a single stock photo can't reassure them.
  • Custom orders arrive by email and phone with missing details, so studios chase clarifications and mis-string the wrong setup.
  • Premium finishes and string upgrades are hard to price clearly, so quotes feel inconsistent and buyers hesitate.
Capabilities

What we build in

True-to-spec preview

Frame finish, grip, and strings update on the racket instantly, so the player sees their exact build before ordering.

Fit-accurate options

Head size, balance, and grip size are captured precisely, so every racket is strung and weighted to the buyer's specification.

Transparent build pricing

Each finish, grip, and string carries its own price, so the total updates live with no separate price list to decode.

Configuration rules

We encode which strings, tensions, and finishes pair with each frame, so customers only build setups you can actually deliver.

Order & quote ready

A finished build becomes a clean order or a saved quote, with the full spec passed to your store, CRM, or stringing queue.

Fast, embeddable, on-brand

Loads quickly, embeds on any page, and carries your branding rather than a third-party badge.

Impact

What it does for the business

+41%

custom orders vs. a static product page

3.4×

engagement on the configurator page

−35%

back-and-forth on spec before an order

Representative ranges from product-configurator implementations, not figures measured on this demo. Actual results depend on your catalogue, traffic, and industry.

Built for

Who uses it

Premium racket brandsCustom stringing studiosPro shops & club retailersRacket sports boutiquesAcademy & coaching pro shopsPersonalized gift programsLimited-edition drops
How we build it

From catalogue to conversion

01

Scope & catalogue

We map your products, options, materials, and pricing rules into a clean configuration model — the foundation everything else is built on.

02

Design the experience

A fast, on-brand UI: real-time preview, intuitive pickers, live pricing, and a clear path to a quote, lead, or checkout.

03

Build & integrate

We connect the configurator to your store, CRM, or ERP so the chosen spec and price flow straight into orders and fulfilment.

04

Launch & optimise

We ship it, measure engagement and conversion, and tune the options, rules, and funnel against real data.

FAQ

Questions, answered

Is this a real tennis racket configurator?

Yes — it's a live, interactive demo. Drag to rotate and change the frame finish, grip, strings, head size and grip size to see the racket and price update instantly. Production runs on your real models, options, and pricing.

Can it use our actual frames and materials?

Yes — from clean vector art like this demo to your real CAD models, finishes, and string colours for a photoreal result that matches your catalogue exactly.

Can it connect to our store, CRM, or stringing queue?

Yes — a completed build can become an order, a saved quote, or a job ticket, with the full spec pushed into your e-commerce platform, CRM, or stringing workflow.

How long does it take to build?

A focused configurator like this typically ships in a few weeks; photoreal frames with full catalogue rules and integrations take longer, and we scope the timeline up front.

Will it slow down my site or hurt SEO?

Not the way we build it — this demo is dependency-free and instant, and even photoreal 3D versions are engineered to protect Core Web Vitals and page speed.

Build a tennis racket configurator your customers love

Tell us about your products and goals. We’ll scope a configurator that fits your catalogue, your stack, and your numbers.