Vehicles & Mobility

RV 3D Configurator

Let shoppers spec their own motorhome in real time — pick paint, graphics, wheels, and floorplan and watch the MSRP update instantly. This is a live demo of the kind of RV configurator Lumien builds for manufacturers and dealers.

Drag to rotate

Live demo

Build your Class C motorhome

Exterior paintAlpine White
Body graphicsNo graphics
WheelsSilver Steel
FloorplanRear queen bed

starting MSRP

$96,000

Get this built

Indicative pricing for demonstration. A production configurator uses your real catalogue, rules, and pricing.

Your specExterior paint: Alpine WhiteBody graphics: No graphicsWheels: Silver SteelFloorplan: Rear queen bed
Why it matters

What a rv configurator fixes

  • A single brochure photo can't show every paint, graphic, and wheel combination, so buyers can't picture the rig they actually want.
  • Build-and-price requests bounce between the dealer lot and the factory for weeks before a buyer commits to a unit.
  • Mismatched orders and last-minute floorplan changes tie up coaches on the lot and erase margin on each build.
Capabilities

What we build in

Real-time exterior swaps

Paint, graphics packages, and wheels update on the coach the moment they're selected, so buyers see the exact rig instead of imagining it.

Live MSRP with deltas

Each option carries a price delta, so the running total recalculates as the build changes — no surprise sticker at the dealership.

Floorplan-accurate ordering

The chosen floorplan and options flow straight into the build sheet, so the factory frames the coach the buyer actually configured.

Shareable saved builds

Shoppers save a spec and send it to a co-buyer or salesperson, then return to reserve the same coach down to the wheel finish.

Dealer lead capture

Every finished build can post to your CRM as a qualified lead with the full configuration attached for follow-up.

Connects to your systems

Outputs to your dealer DMS, order portal, or website backend, with the selected options and MSRP written onto the quote.

Impact

What it does for the business

+29%

qualified dealer leads from configured builds

−35%

back-and-forth before a buyer reserves

2.6×

time on page vs. a static model page

Representative ranges from product-configurator implementations, not figures measured on this demo. Actual results depend on your catalogue, traffic, and industry.

Built for

Who uses it

Class C motorhome manufacturersTravel trailer and fifth-wheel makersRV dealership build-and-price pagesCamper van conversion shopsToy hauler brandsRV show and kiosk displaysCustom overland rig builders
How we build it

From catalogue to conversion

01

Scope & catalogue

We map your products, options, materials, and pricing rules into a clean configuration model — the foundation everything else is built on.

02

Design the experience

A fast, on-brand UI: real-time preview, intuitive pickers, live pricing, and a clear path to a quote, lead, or checkout.

03

Build & integrate

We connect the configurator to your store, CRM, or ERP so the chosen spec and price flow straight into orders and fulfilment.

04

Launch & optimise

We ship it, measure engagement and conversion, and tune the options, rules, and funnel against real data.

See how we build software
FAQ

Questions, answered

Is this an interactive RV configurator?

Yes — this is a live, interactive demo. Drag to rotate the coach and change any option to watch the model and MSRP update in real time. A production build wires these controls to your real paint codes, packages, and order system.

Can you match our exact models and option packages?

Absolutely. We load your real lineup — paint codes, graphics, wheel options, and floorplans — with accurate colors and per-option pricing, plus rules for which combinations are valid on each chassis.

Will it connect to our dealer CRM or order system?

Yes. The configurator can post each completed build to your CRM as a lead and write the spec and MSRP onto a quote or order line, so the rest of your sales process stays the same.

How long does an RV configurator take to build?

A focused single-model configurator typically ships in 4–6 weeks; a full lineup with shared options, floorplans, and validation rules usually runs 8–12 weeks.

Is it fast enough for SEO and mobile?

This demo is intentionally dependency-free and renders instantly, so it won't hurt Core Web Vitals. For photoreal coaches we also build WebGL versions with the same performance discipline.
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Build a rv configurator your customers love

Tell us about your products and goals. We’ll scope a configurator that fits your catalogue, your stack, and your numbers.

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