Apparel & Accessories

Custom Necklace Configurator

Let shoppers design their own necklace in real time — choose chain metal, pendant stone, clasp, and length and watch the price update as they go. This is a live demo of the custom necklace configurator Lumien builds for jewelry brands and makers.

Drag to rotate

Live demo

Build your pendant necklace

Chain metalSterling Silver

Metal sets the base price; gold options scale with karat.

Pendant stoneNo Stone

ClaspSpring Ring

Chain length18" Princess

Longer chains add a small amount of metal cost.

starting from

$130

Get this built

Indicative pricing for demonstration. A production configurator uses your real catalogue, rules, and pricing.

Your specChain metal: Sterling SilverPendant stone: No StoneClasp: Spring RingChain length: 18" Princess

Why it matters

What a necklace configurator fixes

Flat product photos can't show every metal-and-stone pairing, so buyers stall before adding to cart.
Personalization requests turn into days of DM and email back-and-forth before a sale closes.
Vague custom orders lead to remakes and returns that erase the margin on a piece.

Capabilities

What we build in

Real-time metal and stone swaps

Chain metal, pendant stone, and clasp update on the model instantly, with no page reloads.

Live transparent pricing

Every metal, stone, and length carries a price delta, so the total recalculates with each choice.

Name and engraving ready

Add name text, initials, or engraving fields that flow straight into the production order.

Made-to-order accuracy

The exact spec passes to your bench or workshop, so the piece shipped matches the piece sold.

Shareable saved designs

Shoppers save a design and send it to a partner, then come back to buy the exact configuration.

Plugs into your store

Writes the full spec and price onto the Shopify, WooCommerce, or custom order line.

Impact

What it does for the business

+29%

average order value on configured pieces

-45%

pre-sale personalization messages

2.3x

time on page vs. a static product page

Built for

Who uses it

Custom jewelry brandsName necklace shopsBirthstone and personalized gift storesIndependent goldsmiths and benchesEtsy and DTC jewelry sellersBridal and gifting collectionsPop-up and counter kiosks

How we build it

From catalogue to conversion

Scope & catalogue

We map your products, options, materials, and pricing rules into a clean configuration model — the foundation everything else is built on.

Design the experience

A fast, on-brand UI: real-time preview, intuitive pickers, live pricing, and a clear path to a quote, lead, or checkout.

Build & integrate

We connect the configurator to your store, CRM, or ERP so the chosen spec and price flow straight into orders and fulfilment.

Launch & optimise

We ship it, measure engagement and conversion, and tune the options, rules, and funnel against real data.

See how we build software

FAQ

Questions, answered

Is this a real configurator?

Yes, it's a live, interactive demo. Drag to rotate and change any option to see the necklace and price update. Production connects these controls to your real metals, stones, pricing, and orders.

Can you match our exact metals and stones?

Yes. We load your real catalogue with accurate metal tones, stone colors, and per-option pricing, plus rules for which combinations are valid.

Will it work with Shopify or WooCommerce?

Yes. It writes the chosen metal, stone, clasp, length, and any engraving text onto the cart and order line, so checkout and fulfillment stay exactly as they are.

What about turnaround and minimum orders?

There's no minimum; the configurator works for one-off made-to-order pieces. A single-product configurator typically ships in 3 to 5 weeks, and a full collection in 6 to 10 weeks.

Is it fast for SEO and mobile?

This demo is dependency-free and renders instantly, so it loads quickly on phones and doesn't hurt your Core Web Vitals.

More configurators

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Earrings Configurator

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Jewelry Configurator

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Watch Configurator

watch configurator

Build a necklace configurator your customers love

Tell us about your products and goals. We’ll scope a configurator that fits your catalogue, your stack, and your numbers.

Request a quote Book a call