Advertising pricing.
A one-time setup fee, then a management retainer scaled to your media budget. Ad spend goes directly to the platforms, we never touch it.
Setup once, manage monthly.
Setup, $1,500 one-time: account structure, conversion tracking, server-side tagging (CAPI), CRM attribution, first campaign build.
| Monthly media spend | Management retainer | Covers |
|---|---|---|
| Up to $5,000/mo | $1,000/mo | One platform, weekly optimisation, monthly report |
| $5,000-15,000/mo | $1,750/mo | Up to two platforms, weekly Loom + monthly written report |
| $15,000-50,000/mo | $2,500/mo | Multi-platform, creative testing program, custom dashboards |
| Over $50,000/mo | Custom | Scoped per audit, dedicated reporting cadence |
Media budgets are paid directly to Google / Meta / TikTok on your own accounts. $1,500/mo media is the realistic floor for measurable paid search in most markets; Local Services formats can start lower.
Every retainer, every month.
Weekly optimisation
Bids, budgets, negatives, audiences, reviewed and adjusted every week, not quarterly.
Creative refresh
On social retainers: 5-7 fresh ad concepts per month before fatigue sets in.
CRM attribution
Reporting matched to pipeline in your CRM, not platform-claimed conversions.
Weekly Loom
A short video walkthrough of what changed and why, plus a monthly written report.
Your accounts
Ad accounts, pixels and data stay in your ownership. Leave anytime, keep everything.
No lock-in
30-day notice, month to month. We keep the account by performing, not by contract.
Before you commit a budget.
What is the minimum budget that makes sense?
$1,500/mo in media for paid search in most markets, below that the data is too thin to optimise. Local Services Ads can start lower for local service businesses.
Do you take a percentage of ad spend?
No. Flat retainers by spend bracket, so our incentive is your cost per acquired customer, not your budget size.
Who owns the ad accounts and data?
You do, always. Accounts, pixels, audiences and historical data stay in your ownership; we work as invited managers.
Get an advertising plan.
Send us your market and monthly budget. We reply with a scoped plan, projected CPA ranges and a fixed setup price.